B06- Politics and Social Media

 Influences are all around us. While politics does not directly relate to my topic, influence does. Influence is one of the bases of how social media gains it's traction. We are being influenced all the time even when we are unaware of it, when social media content creators post a ranking of the 5 different Trader Joes pre-made wraps, if the creator you watch dislikes one and praises another, you are most likely to try the one they praise even though everyone's tastes are different. 

    This week I wanted to put influence of products to the test. Paigeeatsgood on TikTok is known for her rankings of Trader Joes meals. I decided to try all of the 5 foods in one of her food reviews to see how my opinions line up with hers. Often when watching these food rankings we look at what is the best and if I was just casually grocery shopping I would tend to grab the one she ranked the highest. I decided to buy each of the five frozen appetizers and decided to see how my ranking would match up with hers. Because she has so many followers and people trust her opinions and voice, consumers are more likely to go with what she ranked as number one due to her influence. I got the Trader Joes Spinach artichoke dip, vegetable bird's nests, mac and cheese bites, parmesan pastry pups, and spanakopita. 

    I found as I suspected that my ranking differed from Paige's, while she had the spinach artichoke dip ranked at number 4 I had it as my number 1, she ranked the puff pastry pups at number one when they a=were my number 3. People will let something like followers and someone's popularity as a way to lead influence, it is why branding and marketing is so popular, you are more likely to buy a certain shampoo if your favorite actress with beautiful hair is the spokesperson. We as a society with social media growing more and more a part of our everyday lives we must remain strong in our personal autonomy and beliefs especially when in regards to us as a consumer. 

My Ranking                         Paige's Ranking

1. Spinach Artichoke Dip    1. Parmesan Pastry Pups

2. Vegetable Bird's Nests     2. Vegetable Bird's Nests

3. Parmesan Pastry Pups      3. Mac and Cheese Bites

4. Mac and Cheese Bites      4. Spinach Artichoke Dip

5. Spanakopita                      5. Spanakopita


https://www.tiktok.com/@paigeeatsgood/video/7440977881762745646 

Comments

Post a Comment

Popular posts from this blog

B02- User Generated Content

Image
 User generated content is all around us, this very blog you are reading is user generated content. With the ever evolving technology, user generated content is more accessible than ever before! With so many people having access to post whatever they want, issues can begin to stem with how accurate the information we are reading is. Popular websites like Wikipedia may seem like the best option because it is one of the first sources to come up when putting in a Google search, however Wikipedia is often riddled with incorrect information as anyone is able to upload information onto Wikipedia. This can even be followed in social media as I have said before, my goal with this blog is to help weed out inaccurate hacks, recipes, and workouts with user generated content intended to get the most clicks. More clicks means more engagement, which means more money. Users will create crazy eye catching thumbnails with desirable results to get the most engagement, whether or not the information ...
Read more

B11- Avoiding Social Media Pitfalls

     With the internet being so engrained in our society and public, everything we post and create will be able to be tracked down to us. This is expedited especially for celebrities and influencers who have a plethora of haters and paparazzi who will search for anything to tarnish their image. Cancel culture has made it so something you have posted over eight years ago can put your entire career to a screeching hault. Countless times have old tweets from ascertain celebrity come out where they have to then damage control in order to save their image. Not only do the celebrity or influencer try to save their image by apologizing or taking accountability for their actions, companies will cut ties with celebrities in controversy in an effort to protect their overall revenue. An example of this is with popular youtuber PewDiePie. PewDiePie, also known as Felix was the highest paid Youtuber in 2017 when a video of him using the N-word surfaced with later being accused of anti...
Read more

B08- Brands, Marketing, and Advertising with Social Media

Image
 The success and failures of different brands and companies with the use of social media is more prominent now than ever. I think one of the biggest mis-use of social media companies when using advertisements is when companies begin to over use AI for their advertisements. Multiple companies have been utilizing the growing and advancing AI but is often critiqued for being lazy and cutting corners. Disney the popular animation company has even been under fire last thanksgiving for posting a completely AI made image of the popular characters at the thanksgiving dinner table. Viewers were quick to spot issues in the image leading to outrage from fans, as animation is the very foundation that started the company. Other brands like Coca-Cola and Heinz have also been seen using AI for their newer advertisements.     Companies who have been successful in using social media are companies that understand the types of humor for the age group they are marketing towards. Duolingo is ...
Read more